MY WORK
Below I have showcased several of the projects where I was either the account lead or co-lead from my time with Rocket Companies, LKH&S Agency, and Viacom. Outside of what is highlighted below I also have extensive experience in digital marketing, direct mail, out-of-home, performance marketing, events, and partnership. For more details please visit the resume page or contact page with any specific questions.
“Work hard, be kind, and amazing things will happen.”
Conan O’Brien
I was fortunate to be co-lead on this award-winning campaign and assisted with additional creative assets including landing page mapping, OLV ads, and organic/paid social posts. After airing, this spot was rewarded with the #1 Super Bowl ranking commercial by the USA Today ad-meter.
“Dream House with Anna Kendrick and Barbie”
1 of 6 Super Bowl teaser spots we created in tandem with Mattel.
Rocket Homes Dreamhouse Tour
Rocket Homes Castle Grayskull Tour
“Buy+ Sell+ presented by Rocket”
Rocket Homes account lead and Rocket Mortgage account support. The campaign brings a trusted spokesperson to the Rocket Brand.
Worked to create various lifestyle concepts for the campaign to ensure we were able to connect with clients regardless of their specific housing situation.
Multicultural concepts were always at the top of our priority list to ensure we were able to connect with clients of all backgrounds. I helped lead the casting efforts and stayed on as account support along with our MC Team to maintain offer consistency and accuracy.
Rocket Homes - “Rocket Can” with Kwity Paye
Collaborating with NFL player, Kwity Paye who surprises his mother with a gift of a lifetime when he finds and finances her dream home with Rocket Mortgage and Rocket Homes.
For this collaboration, we created several social media assets for our own handles along with additional assets for Kwity to post.
Rocket Rewards
Account Lead responsible for launching Rocket Rewards. Rocket Rewards is a loyalty program that helps clients save money on their home. This helps Rocket establish a loyalty program in an extremely competitive/fickle industry.
Thermacell - Outside Magazine
Testimonial/outreach collaboration with Outside Magazine and Professional Rock Climber, Cedar Wright.
Thermacell - Product Line
LKH&S - Thermacell Account Executive
UniCarriers - “Reliability. Redefined.”
LKH&S - UniCarriers Account Coordinator
FunkAway - “The Odor Eliminator”
LKH&S - FunkAway Account Coordinator
Viacom - MTV’s The Challenge
Production Assistant for MTV’s The Challenge: Dirty 30 season in studio production shoots including the season reunion/winner reveal with Mike 'The Miz' Mizanin.
Rachael Ray - Season 12
Served as the stand-in Studio Audience Coordinator for the 2,000th episode of the Rachael Ray Show while working as a Production Assistant for the entirety of the show’s 12th season. More details on the 2,000th episode milestone here.
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